Friday, October 23, 2015 | Category: Videos
In this special extended 15-minute episode, Canada’s most trusted higher ed monitor and futurist, Ken Steele, returns to North America’s largest PSE exhibition, the Ontario Universities’ Fair. Attracting about 120,000 prospective students and parents each year, the OUF is the second-largest annual event held at the Metro Toronto Convention Centre.
Ken spent two full days onsite, capturing the university exhibits, contests, and viewbooks, and interviewing front-line recruiters, deans, presidents and others about the latest trends and news.
In this episode, we review how the OUF has evolved in its 19-year history, how exhibits and staffing have changed, how the audience has expanded, and how the questions posed by prospective students have shifted toward a focus on experiential learning, mental health supports, and career prospects. We’ll also hear why the OUF seems so important to university presidents and staff.
The episode ends with a sneak peek at the other 12 hours of footage, which will be featured in upcoming episodes of Ten with Ken. (And, as usual, stay tuned for a couple of bloopers after the closing credits.)
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Post Tags: Higher Ed Trends, Marketing, OUF, Recruitment
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