Eduvation Blog

LinkedIn’s Plans for World Domination

Canada’s most trusted higher ed monitor and futurist, Ken Steele, describes the implications of LinkedIn’s recent $1.5 billion acquisition of Lynda.com, and its plans to be the keeper of the world’s economic graph. In recent years, LinkedIn has become invaluable for alumni relations, mentoring, and now ranking universities based on the career performance of recent graduates. Institutions like Algonquin College allow students to add learning credentials to their LinkedIn profiles with a single button. Excerpts from LinkedIn’s announcement video (https://youtu.be/W9jZPAomVvg ) make it clear that they want to manage profiles for every job, higher ed institution, company, and person in the global workforce. LinkedIn will then allow students to search for desirable jobs and employers, assess the skills required for any given position, and the best places to obtain those skills – including through LinkedIn’s online courses via Lynda.com. LinkedIn is poised to replace yearbooks, reunions, employment classifieds, headhunting firms, university rankings and educational advisors.

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