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New Names & Nicknames in 2015 PSE Branding

New Names & Nicknames

This week, Ken completes his 3-part review of higher ed branding in 2015 with a look at “New Names & Nicknames,” from DMZ to uVic! (Part 1 was “Cautionary Tales... Read more

This week, Ken completes his 3-part review of higher ed branding in 2015 with a look at “New Names & Nicknames,” from DMZ to uVic! (Part 1... Read more

Bold New Brands of 2015

Bold New Brands

Last week, Ken shared some classic cautionary tales of higher ed brand misfires, and we looked at some particularly cautious new brands from Canadian colleges and universities, perhaps in response.... Read more

Last week, Ken shared some classic cautionary tales of higher ed brand misfires, and we looked at some particularly cautious new brands from Canadian... Read more

Cautionary Tales & Cautious Rebrands

Cautionary Tales & Cautious Rebrands

For the next few episodes, Ken Steele returns to the Brand Chemistry™ Lab to analyze recent trends in higher ed brand identities and marketing campaigns. This week, we look at... Read more

For the next few episodes, Ken Steele returns to the Brand Chemistry™ Lab to analyze recent trends in higher ed brand identities and marketing... Read more

PR Headaches of 2015 (Part 2)

Presidents & Boards Behaving Badly

Last week, Ken Steele looked back at some major PR headaches sparked by students and faculty, from white student unions to a blogging board member. But some of the biggest... Read more

Last week, Ken Steele looked back at some major PR headaches sparked by students and faculty, from white student unions to a blogging board member.... Read more

PR Headaches of 2015 (Part 1)

Sexism, Racism & Gag Orders

This week, Ken Steele looks back at some of the biggest PR headaches afflicting Canadian colleges and universities in the past year, looking for common causes and some lessons we... Read more

This week, Ken Steele looks back at some of the biggest PR headaches afflicting Canadian colleges and universities in the past year, looking for... Read more

Top Ten Trends of 2015 (Part 2)

Zero Tolerance & Peak Campus

This week, Ken Steele completes his countdown of the ten biggest trends impacting North American higher education in 2015, with the top 4: from political correctness and personal safety to... Read more

This week, Ken Steele completes his countdown of the ten biggest trends impacting North American higher education in 2015, with the top 4: from... Read more

Top Ten Trends of 2015 (Part 1)

Academic Journals & Gender Equity

2015 was a rough year, from terrorist attacks in France and extreme weather in Texas and California, to the Volkswagen emissions scandal and the surprising rise of Donald Trump. But... Read more

2015 was a rough year, from terrorist attacks in France and extreme weather in Texas and California, to the Volkswagen emissions scandal and the... Read more

A Year of Podcasting in Review

Welcome back to a new year after what I hope was a relaxing and rejuvenating holiday! As promised, we’re working on several “2015 in Review” episodes that will sum up the important trends... Read more

Welcome back to a new year after what I hope was a relaxing and rejuvenating holiday! As promised, we’re working on several “2015 in... Read more

Evolving Student Residences

Evolving Student Residences

Ken sums up trends in on-campus housing, as colleges and universities build more and more residences, to appeal to international students, teenagers and their parents. Western University has 5,346 residence... Read more

Ken sums up trends in on-campus housing, as colleges and universities build more and more residences, to appeal to international students, teenagers... Read more

Adapting to Serve Part-Time Students

Adapting to Part-time Students

In the last episode, Ken laid out his case for the rise of “invisible” part-time students on college and university campuses. Now we review some of the many ways in... Read more

In the last episode, Ken laid out his case for the rise of “invisible” part-time students on college and university campuses. Now we... Read more

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