NOTE: Images/video depict the print-based report series.

Subscribe to Eduvation’s Brandscape™ report series, and get immediate, affordable competitive intelligence on almost 200 Canadian colleges and universities from coast to coast, including data on research funding, annual domestic and international enrolment trends – up to 25 years’ worth – plus detailed annual and trendline statistics on marketing spends, budget ratios, and per-student spends. We’ve analyzed thousands of federal filings and even more internal reports, media accounts, and published sources to detail $1.9 billion in marketing activity, from 2018 through 2025.

Profile 171 Institutions:

Graph enrolment, research funding, marketing spends, overall budget ratios, per-student spending, and more! (And coming soon: OUAC application data, marketing campaigns, and tools to evaluate the impact of marketing on outcomes.)

Generate Unlimited Benchmarks:

Compare your own marketing budget, per-student spend and budget ratio to benchmarks for more than 170 combinations of sector and/or region, or hand-pick a comparator set for thousands more possibilities. View the benchmarks by institution or by year, and see at a glance how your own spending compares!

Map Your Competitive Landscape:

Generate an intuitive Brandscape™ map of your sector, province, or a hand-picked comparison set of institutions, showing overall spend, ratio and per-student spend at a glance. Choose from any of the 7 annual cycles, an average, or watch the landscape evolve over time!

The Live dashboard continues to evolve!

Eduvation is adding updated data from scores of sources every month, and new ways to view and interpret the data – with input from the community of subscribers.

Subscribe to Brandscape™ for just
$2,400 per year, which includes:

• Access to provincial and sector benchmarking reports
• Access to 200+ institutional profile reports
• Custom competitor Brandscape™ maps
• Brandscape™ webinars and discussions
• Ongoing updates and expansions
• Trend reports and analysis
• Individual access to the CMO Roundtable

Brandscape™ reports come bundled with membership in Eduvation’s national CMO Circle. Read more about the CMO Roundtable.