Eduvation’s Brandscape™ reports provide detailed annual and trendline statistics on marketing spends, budget ratios, and per-student spends at almost 200 Canadian colleges and universities coast to coast. We’ve analyzed more than 1,000 documents detailing $1.3 billion in marketing activity over the past 5 years, and share results by institution, region, sector, and institution size through innovative charts and graphs.

Key Budget Benchmarks including institutional spends, spends per student, and the ratio of marketing budget to overall institutional operating budget.

Market Dominance graphs of top-spending institutions in your region or sector.

Your Competitive Landscape, indicating the marketing spend, budget ratio and per-student spends of key competitor or comparator institutions.

Plus Trend Reports on CdnPSE marketing activity, impacts of pandemic and economic factors, and more.

Brandscape™ reports are just one more exclusive benefit for members of Eduvation’s national CMO Roundtables.

For more information on membership, please visit eduvation.ca/cmo or contact Ken Steele at ken@eduvation.ca