Eduvation Blog

Brand Chemistry: 2013 College Rebrandings

Ken Steele reviews visual identity redesigns at Canadian colleges in 2013. New Brunswick Community College (NBCC) replaced its sailing ship with a multi-coloured “N” evoking the various landscapes of New Brunswick. Ottawa’s La Cité Collégiale replaced a dated swoosh with a new black and green logo with multiple layers of meaning. Toronto’s Sheridan College switched from its “Shine Brighter” brand to “Get Creative.”

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