Friday, May 26, 2017  |  Category: Videos

“Committee-Proof” Visual Identities

Based on his global study of more than 100 higher education brand identity redesigns over the past 24 months, Ken Steele offers up these tongue-in-cheek samples of utterly conventional, unobjectionable logo designs following the latest trends.

If your new identity had to be approved by 100 branding committees, this is what it would look like, for each of 4 categories of institution:

Community College
Religious College
Public University
Arts Institute

Check out the top ten trends in brand identities in this 13-minute summary.

Post Tags: Branding