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Wednesday, May 26, 2010 | Category: PSE Fairs

The State of PSE Web in Canada

While higher education seems to spawn conferences like dandelions on campus, we Canadians face a dearth of conferences focused on higher education recruitment, marketing, branding, or web marketing. That’s why... Read more

While higher education seems to spawn conferences like dandelions on campus, we Canadians face a dearth of conferences focused on higher education... Read more

Thursday, November 6, 2008 | Category: PSE Fairs

2008 GlobeCampus Virtual University Fair

Canada’s first virtual university fair was staged online on Thursday November 6, 2008 by the Globe & Mail, and Academica Group’s Ken Steele was there to check out the exhibits, the... Read more

Canada’s first virtual university fair was staged online on Thursday November 6, 2008 by the Globe & Mail, and Academica Group’s Ken... Read more

Wednesday, October 22, 2008 | Category: PSE Fairs

2008 Maclean’s On-Campus Virtual Fair

On October 22, 2008, Maclean’s magazine hosted Canada’s first-ever virtual college and university recruitment fair. Academica Group’s Ken Steele spent most of the day visiting virtual booths, attending virtual presentations, and watching virtual... Read more

On October 22, 2008, Maclean’s magazine hosted Canada’s first-ever virtual college and university recruitment fair. Academica... Read more

Sunday, September 7, 2008 | Category: Sharp Thinking

It’s O-Week Party Time, so Keep Your Head Down!

It’s the lull before the storm. Back-to-school. The airwaves are jammed with ads for school supplies, just as the gates to campus are jammed with minivans and SUVs, many pulling... Read more

It’s the lull before the storm. Back-to-school. The airwaves are jammed with ads for school supplies, just as the gates to campus are jammed... Read more

Monday, May 19, 2008 | Category: PSE Fairs

Integrated Marketing & Branding in Seattle

Ken Steele was among 113 higher education marketers in Seattle Washington for the 2008 CASE Institute for Integrated Marketing and Branding, May 19-21, 2008. Much of the program focused on fundamentals,... Read more

Ken Steele was among 113 higher education marketers in Seattle Washington for the 2008 CASE Institute for Integrated Marketing and Branding, May... Read more

Friday, November 2, 2007 | Category: Book Reviews

What to make of “the Gamer Generation”

Ken Steele’s reflections on the book, Gamers go to College, by Craig Westman and Penny Bouman. (Washington DC: AACRAO, 2006). $70 US. In a nutshell: I bought the book, and I... Read more

Ken Steele’s reflections on the book, Gamers go to College, by Craig Westman and Penny Bouman. (Washington DC: AACRAO, 2006). $70 US. In a... Read more

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