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Browsing posts tagged with PR

Branding Misfires I: 2015-2017

Branding Misfires I

Ken Steele starts reviewing the 12 higher ed rebrands of the past 2 years that caused outrage and opposition among faculty, students and alumni. Odds of a backlash are 10% overall, 20% at universities (4-year colleges), 0% at community colleges — and 50% at arts institutes! This week, 5 disastrous... Read more

Ken Steele starts reviewing the 12 higher ed rebrands of the past 2 years that caused outrage and opposition among faculty, students and alumni. Odds... Read more

2016 Headaches II: Pronouns & Poets

Pronouns & Poets

Last episode, Ken’s 10th annual “Year in Review” continued with a look at some of the bigger PR headaches afflicting North American colleges and universities, with a focus on cultural insensitivity and its consequences. (Think Mount St Mary’s, Missouri, Yale, Ithaca, and Harvard.)... Read more

Last episode, Ken’s 10th annual “Year in Review” continued with a look at some of the bigger PR headaches afflicting North American... Read more

2016 Headaches I: Budgets & Bunnies

Budgets & Bunnies

This week, we start our annual look at college and university PR challenges and controversies with politically incorrect remarks, budget crises, workplace bullying, racial tensions and presidential resignations, across North America. 2016 Higher Ed Headaches, part I: Budgets & Bunnies! Bad luck, bad... Read more

This week, we start our annual look at college and university PR challenges and controversies with politically incorrect remarks, budget crises,... Read more

PR Headaches of 2015 (Part 2)

Presidents & Boards Behaving Badly

Last week, Ken Steele looked back at some major PR headaches sparked by students and faculty, from white student unions to a blogging board member. But some of the biggest media relations migraines of all start at the top, with board chairs and presidents. It’s a considerable risk for a... Read more

Last week, Ken Steele looked back at some major PR headaches sparked by students and faculty, from white student unions to a blogging board member.... Read more

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