Bright Ideas for Revenue Generation

90-120 min keynote presentation, or full-day workshop interspersed with small-group exercises

As public funding for higher education undergoes relentless pressure, and cost-cutting and prioritization exercises reach a point of diminishing returns, some forward-looking colleges and universities are turning their attention to the other side of their financial statements – finding new and innovative streams of revenue to support their core mission, from new initiatives in international education, workforce training, continuing education and online programs, to intellectual property and reselling staff expertise, from ancillary operations and leveraging real estate assets to advancement and fundraising efforts. Some institutions are opening up broader markets nationally or globally by fostering new interdisciplinary areas, offering enhanced flexibility to students, graduate certificates, or weekend cohorts. Not all approaches will be ideal for every institution, but understanding the broad range of possibilities will help spark creative thinking across campus.

In one word, Ken’s presentation was ‘OUTSTANDING.’ He was strategic, informative, engaging and entertaining. In our formal evaluation of our planning session, Ken’s presentation was ranked the highest, receiving an average score of 9.6 out of 10. We will definitely be using Ken’s services in the future.

Dr. Gordon Nixon, Vice-President Academic, SAIT Polytechnic

Ken Steele is Canada’s leading higher education monitor and futurist. He co-founded Academica Group, created the Academica Top Ten, manages Eduvation Inc, co-authored Canada’s first book on enrolment management, and hosts a weekly webcast, Ten with Ken, that reaches thousands of subscribers on a dozen platforms. Ken brings his unique perspective and insight to a broad range of audiences, from faculty and instructors, boards and senior administration, to information technology staff, concerned parents, and Canada’s most powerful corporate CEOs.

In a media-rich keynote or an extensive workshop, for your senior team, board or hundreds of staff and faculty, Ken can synthesize a vast array of promising practices and revenue success stories to spark more entrepreneurial thinking in all divisions and departments across your campus. Expect Ken’s signature “big picture” view, supported by dozens of specific illustrations, and get your people thinking outside the limitations of traditional approaches. The content of the presentation is being continually updated, and will be customized for your region, institution, audience and objectives for the day.  (Ken will schedule a one-hour call with your leadership, and will review your most recent institutional strategic plan, to help focus the presentation for your needs.)

Ideal Audiences

  • Board Retreats
  • Executive Teams
  • Campus PD
  • Academic Retreats
  • Deans & Directors
  • Launch for Strategic Plan Renewal

Optional Extras

  • You could schedule this as a full-day retreat, a half-day workshop, or a keynote presentation followed by Q&A.
  • You might consider 2 or 3 presentations, possibly for a variety of audiences, drawn from Ken’s hot topics.
  • Optionally, Ken can write a white paper to provide context and revenue generation ideas to be shared more broadly at your institution.

Related Resources:

This article reflects some of Ken’s ideas, and could potentially be used as pre-reading for workshop participants:



All contents copyright © 2014 Eduvation Inc. All rights reserved.